BRands
SPECIALIZED BICYCLE COMPONENTS / SMITH OPTICS / AIRBLASTER OUTERWEAR / NINJA SUIT
Brand Positioning/ Product Marketing/ Brand Architecture / Creative Briefing / Content Production / Art and Creative Direction / Strategic Deployment / Media Planning / Social Strategy / Brand Strategy / Consumer Insights / Digital Marketing Strategy
I'm on a mission to foster an environment where radical creativity and humanity can flourish together.
My purpose lies in being brave and kind.
My values are rooted in the following:
Progress Through disruption
Remain Authentic
Reimagine Boldness
Leading with Heart
Maintain Balance
From defining brand strategy in the Action Sports world to leading the go-to-market processes across global sports brands, I'm passionate about rethinking how brands interact with today's consumers.